India Women’s Champions Urged to Beware Empty Promises

India Women’s Champions Urged to Beware Empty Promises
Source: timesofindia.indiatimes.com

'Don’t fall for fake promises': Sunil Gavaskar warns India’s World Cup-winning women’s team | Cricket News - The Times of India

Cricket legend Sunil Gavaskar has issued a timely advisory to the historic 2025 World Cup-winning Indian women’s cricket team. While they bask in the glory of their triumph, Gavaskar urges them to stay alert to flashy congratulatory adverts and brand-promises that may not deliver. Drawing on his own experience from the 1983 men’s World Cup victory, he warns that many firms may seek to leverage the team’s success for publicity without providing tangible rewards. Instead, he emphasises that the true value lies in the affection of fans and the legacy they build, rather than short-lived hype or hollow pledges.

The Key points

  • Gavaskar cautions the victorious women’s side not to assume all congratulatory promises will be fulfilled.
  • He highlights how brands and individuals may attempt to exploit the team’s win for self-promotion rather than genuine support.
  • Drawing a parallel with the 1983 World Cup winners, he recalls many announcements that never materialised.
  • He says full-page hoardings and ads may look impressive but often don’t translate into real benefits for players.
  • The veteran urges the players to recognise the affection of fans as their most enduring reward.
  • He uses the term “shameless ones” to describe entities who may ride on the team’s success for publicity.
  • His message is positioned not to dampen celebrations but to inject a dose of realism and long-term thinking.
  • The caution follows the team’s landmark triumph under captain Harmanpreet Kaur and their first-ever World Cup title. (Context)
  • Gavaskar reminds the players that trophies and accolades are significant, but meaningful and lasting support is the real prize.
  • His column serves as a broader call for corporate and media accountability around how sporting heroes are treated post-victory.
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