Made-in-India Arattai app being finetuned on the go, had planned big release by November: Zoho CEO
Zoho Corporation is actively developing its homegrown messaging platform, Arattai, aiming to position it as a strong competitor in the instant messaging space. The app, which translates to "chat" in Tamil, is currently being fine-tuned while users continue to test its features. Zoho CEO Sridhar Vembu highlighted that the team initially targeted a major release by November but decided to delay in order to improve performance and reliability. Unlike many competitors, Arattai focuses on privacy, security, and delivering a smooth user experience without intrusive ads. The company’s strategy reflects its broader commitment to building world-class software products from India. With growing user interest and anticipation, Arattai is expected to serve as a robust alternative to established messaging apps. The upcoming release is seen as a significant step in India’s effort to promote indigenous technology and reduce dependency on global platforms.
The Key points
- Zoho develops Arattai, a made-in-India messaging app.
- "Arattai" means "chat" in Tamil, highlighting local roots.
- CEO Sridhar Vembu confirmed app’s ongoing refinements.
- Initial major launch was planned for November.
- Release delayed to enhance performance and stability.
- Focus on privacy and user data protection.
- App promises ad-free communication experience.
- Designed as an alternative to global messaging giants.
- Growing interest among Indian users before full release.
- Strengthens India’s vision for self-reliant digital platforms.
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